![]() "We respect them and understand, but the market has spoken. "The vocal minority lashed out at freemium," he said. Earl said he believes the company has moved past the initial complaints. Indeed, the first version of Real Racing 3 was deemed too punishing for players who didn't want to pay for upgrades, and EA made some changes. The shift sparked some early critical reviews, although it currently boasts four and a half stars in the App Store. Initially, some players attacked Real Racing 3 for the change, which they argued took away from the core Real Racing experience. He added that he felt "vindicated early" from a financial perspective, although he declined to specifically detail the profitability of the game or the exact number of downloads. "There's no question that going freemium was the right way to go," Nick Earl, vice president of the company's mobile and social studios, said in an interview. In this case, players could pay for vehicle upgrades or to shorten the time for repairs and upgrades. The success is fueled by EA's decision to switch from a simple pay model to a freemium model, which allows players to download the game for free, but pay for upgrades and other perks. How EA resurrected its DOA Simpsons game.How the Simpsons will spark EA's freemium push.Real Racing 3 accelerates EA's 'freemium' push.After launch mess, EA pledges free games for SimCity players.
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